The Zona Gallery: Room 301

Beneath It All

Over the years, more than one manufacturer has thought it useful to give viewers a glimpse beneath the outer clothes of elegant ladies.


The early Sixties Dream of a Dress campaign from Maidenform gave the rest of us an idea what the high fashion types were wearing beneath their expensive outfits.


A 1990's catalogue updates the theme with a look into the inner world of two modern women.



Fragment from an unidentified advertisement, probably 1990's.



Variations on the theme: details from 1950's ads by Formfit (extreme left) and possibly Warners (remainder).



This German ad continues the tradition with elegance and style.
Triumph Doreen, undated


Ahead to
Room 302

Return to
Gallery Lobby

The Image Gallery is presented in hopes of preserving a small bit of a vanishing cultural resource. All material is posted for educational purposes only.

If you have a secret stash of treasured girdle images, please consider sharing with others... contact Virginian for details.

Page designed and maintained by